Greener Spaces Better Places
Commissioned by South Pole for Hort Innovation
We partnered with South Pole to create a suite of short videos for Greener Spaces Better Places—a national campaign backed by Hort Innovation, one of Australia’s largest rural R&D corporations and the driving force behind major initiatives for the horticulture industry.
The campaign is all about making our homes, streets and suburbs greener (and better), bringing together growers, government, businesses and everyday Aussies to get more plants into more places.
Our videos form part of a light-hearted, easy-to-follow learning series that covers the basics of plant care—across indoor plants, edibles, natives, succulents and more. Designed for YouTube and in-store nursery activations, each video delivers quick tips and real advice.
“They have a sharp sense for how to harness the power of storytelling to produce creative content that not only fulfils the project brief, but is really meaningful. They make things that seem difficult very simple, and always have a great idea or suggestion to make you think differently.”
Meg San Miguel - Managing Consultant, Impact Communications - South Pole